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Bronny James Usc Contract

Bronny James Signs Lucrative NIL Deal with USC

James, Son of NBA Superstar, Joins Elite Roster of NIL Athletes

In a groundbreaking move, Bronny James, the son of iconic NBA star LeBron James, has signed a multi-year name, image, and likeness (NIL) agreement with the University of Southern California (USC).

Significant NIL Value and Contract Details

James' NIL portfolio, managed by WEB, is currently valued at an astonishing $59 million, far surpassing that of any other male college basketball player. Under the terms of the four-year contract, James is guaranteed $79 million by the Los Angeles Lakers, as reported by The Athletic's Shams Charania.

The contract commences at $1,157,143 for the 2024-25 season, escalating to $1,955,377 the following year. James' exceptional skills on the court have earned him an impressive resume with 28 rebounds and 21 assists in his freshman season alone.

Elite Basketball Instincts and Versatility

As a 6-4, 210-pound combo guard, James possesses exceptional basketball instincts and an unwavering determination. Known for his ability to score from any position on the court, he brings a unique blend of athleticism and toughness to the USC team.

Conclusion: A Legacy in the Making

Bronny James' NIL deal with USC not only sets a new precedent for college athlete compensation but also solidifies his legacy as a rising star in basketball. With his exceptional skills and the guidance of fellow Trojan Caleb Williams, currently ranked No. 5 in the On3 NIL 100, James is poised to make a lasting impact on both the sport and the NIL landscape.


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